Bringing a positive welcoming attitude back to Ireland can only do us the world of good, right? Let's just do it - let's get up and start the rebrand, Ireland's rebrand!
The benefits of rebranding include the ability to win more investment business and let's face it, this is something we so desperately need. Revamping our image is key to attracting tourists, jobs and international interest. Our image is our brand and our brand is what we are saying to the world, it reflects our labor skills, safety, the environment, political security - all qualities that will draw transnational attention.