New year, new logo for Starbucks

Image by Eater National




Worldwide coffee giant Starbucks turns 40 this year and the brand is celebrating the milestone birthday with a facelift.
Starbucks is changing its logo for the first time since 1992.
The Seattle-based Starbucks Corportion unveiled a new and simplified company logo for 2011. The new all-green logo focuses on the company siren and removes the Starbucks Coffee embroidery around the border. The revamped image will be phased in at all Starbucks locations by year’s end.